Traction – an apt and reassuring title for one of an increasingly rare breed of truly satisfying and rewarding management books. Gino Wickman’s “Traction: Get a Grip on Your Business” aims to help the owners and managers of a small business to formulate a concrete, actionable picture of the business, and then to use that to develop equally concrete action to create more productive and profitable pictures with each forward step – generate traction to move forward into a position affording new and greater traction. Who doesn’t want to feel they have such a profound understanding of and contact with the reality that drives their business?
